CAMPAIGN BACKGROUND   To celebrate the Fiftieth Anniversary of Hip-Hop, Warner Music Group’s Global Catalog Division launched HIP-HOP AT...

To celebrate the anniversary of Wiz Khalifa’s debut album  Rolling Papers , the Pittsburgh rapper was the subject of a brand new  HipHopDX...

To celebrate the 5th anniversary of Kodak Black’s Project Baby 2 album we collaborated with toy maker Icon Brick on a special edition...

Reporting to General Manager and CEO on all promotion and online strategies for across the label roster. Produced and managed the rollout...

Led the overall creative strategy and offering of the 1200squad - FADER Media's urban music network of radio and club DJs and Music...

Strategized and implemented multi-cultural entertainment and lifestyle campaigns across FADER.com and FADER magazine from...

In 2018, AXE was on a mission to increase its credibility in the number one passion point for gen z guys—music. Could AXE, the brand...

In 2017, Martell, one of the world's oldest cognac houses was looking for a major rebrand; of their look, feel, and cultural approach....

In 2016, The North Face while enjoying a long and impactful history as a leader in outerwear, and expedition culture, they found itself...